Up My Street. Photo: Dylan Collard (3/5)Posted: September 26, 2012 Filed under: Class, Eating places, Food, Lettering, London Labour, Public Announcements | Tags: Dylan Collard, gentrification, Hipster hordes, Hipsterism, Holloway Road, The Archway Cafe Comments Off on Up My Street. Photo: Dylan Collard (3/5)
The Archway Cafe. © Dylan Collard.
David Secombe writes:
The genius of photography is the commemoration of the ephemeral; this is the reason why some of us are beady on the subject of digital photography, as it represents the commemoration of the ephemeral by means of the even-more-ephemeral. No such qualms arise from this week’s images by Dylan Collard, which were made using defiantly old-school methods. For his photos documenting the Holloway Road, Dylan lugged his massive Gandolfi ‘field’ camera (a device the size of a large hatbox, bolted to a hefty tripod) up and down that windswept, Stalinist boulevard to record scenes as quotidian as one could imagine.
In today’s photo, the proprietor (it can be no-one else) of the Archway Cafe poses for the camera in a way that we believe – we know – to be characteristic. Of course, he is having us on; he is playing the part of a surly cafe owner for our benefit, he knows that he is being memorialised for posterity – and Dylan’s limpid image preserves the shrewd glance of this short-order chef as if in amber.
Yet, if current trends continue, this commonplace scene is likely to disappear within a few years. The formica and the plastic condiment bottles already look like period pieces in this context, where they are employed as functional items rather than archly retro decor. This is not a cafe for budding screenwriters with their MacBook Pros, or middle-class mums with Range Rover-sized prams and Orla Kiely infants, but it can only be a matter of time. The hipster-friendly make-over of the Holloway Road is upon us with the inevitability of a melting ice shelf. And perhaps that is why our man in the Archway Cafe is so watchful, he might be keeping an eye out for the wrecking hordes: the girls with oversized glasses, cut-off shorts and day-glo leggings, the thin young men with buttoned-up plaid shirts, skinny jeans and implausibly bushy boybeards … an army of destruction as potent as any in history.
… for The London Column.
Up My Street is Dylan Collard‘s project documenting shops between Kentish Town and Archway. His exhibition The Twelfth Man is currently showing at Exposure Gallery, 22-23 Little Portland Street, London W1. Dylan is represented by the Vue agency.